Do you track customers who are almost ready to buy from you? You might have

Online shoe retailer Zappos is famous for its customer service, and Founder Tony Hsieh has

If you are reaching out to college students through their phones, your messages are likely

A strong customer engagement plan creates the foundation for successful conversations between agents and customers.

10 Tips for Optimizing Text Messaging Campaigns Texting isn’t just for friends and family anymore,

Digital tools have changed the way many industries do business, and real estate is no

In the past, multi-channel marketing was all about marketing through magazines, television ads, and newspapers

URL shorteners may seem like a simple tool with little impact, but in reality, they