Become a Textpert by Mastering the Basics of Single Messages

Become a Textpert by Mastering the Basics of Single Messages

All businesses struggle with getting prospects and customers to pay attention to their communications. Blasting an email to share an important announcement doesn’t have much impact, even if it does get found in their inbox. Contrast that with a 90% read rate for SMS text messages—usually within a minute or two. This article is part […]

How Textperts Build Lists for Business Text Messaging

How Textperts Build Lists for Business Text Messaging

Businesses that want to develop trusted, engaged relationships with their prospects and customers are finding that text messaging is growing in preference as a communications channel. But business texting is not the same as shooting a message to a friend on your smartphone. The first step to trust is gaining your audience’s consent to message […]

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