Increasing customer loyalty by 5% with conversational text messaging can increase your business’ profitability by 25% or more. Return customers tend to buy more from you over time, around 10X the value of their initial purchase. They also become lower cost to serve over time. Even better? Loyal customers refer your business to other customers.
How do you create customer loyalty in the digital age, where internet shopping and price comparisons happen in an instant? Without discounting to the lowest possible price, that is.
One answer is to deliver loyalty programs through conversational text messaging.