Create a Consent Database

Consent records are the most important prerequisites for sending messages to your customers. It defines the necessary permissions that are required for you to send messages to customers.

Double opt-in consents are another essential requirement in order to continue your messaging practices. These are received in response to requests sent to customers using non-handset sources, like web forms or emails, to record their compliance.

As per regulatory guidelines, all consent, collected through non-handset sources or created manually needs to be maintained and recorded in a database.

Consent is recorded on the basis of the parameters defined in the Compliance Configuration.

Consent can be created in the following ways:

  • Create Consent through Process Builders
  • Create Consent Manually

Create Consent through Process Builders

  1. Under Setup, click Process Builder and then click New. The New Process pop-up window appears

  2. .

  3. Enter the following information.
    • The Process Name
    • The API name
    • A Description of the process
    • The Action trigger indicating when the process will begin
  4. Click Save.
  5. In the Process Builder page click Add Object.
  6. Under Object, type the object that will be modified, for example, Contact or Lead.

  7. Click Save.
  8. Click Add Criteria.
  9. Define the criteria as Whenever a new lead is created for the action group.

  10. Click Add Action . The Action fields appear.

  11. Enter the details, as required. Refer to the table below for more details.
  12. Click Add Row to include additional fields.

  13. FIELDDESCRIPTION
    ActionDefine the Action as: Create a Record.
    Action NameProvide a name for the Action. 
    Define Fields
    these fields need to be configured during the Compliance Configuration process.
    Mobile NumberSelect the Mobile Number that is selected as the consent parameter for creating the consent record.
    Sender IDSelect the Sender ID that will be used to create the consent record.
    This field is important only if you select Sender ID as one of the parameters for creating the consent record. You may skip this field if it has not been defined as a parameter in your compliance configurations. In such a scenario consent record will be created irrespective of the Sender ID the request is received from.
    ContentSelect the Content type for which the consent request will be created.
    You may skip this field if content type is not selected as a parameter to collect consent requests in your compliance configurations.
    Confirmation ConfigSelect the confirmation configuration ID from the Confirmation Config object. This ID comprises the Sender Id from which the confirmation message will be sent. This configuration is completed in Step 3 of the compliance configuration process and will be displayed for Opt-in, optout and double opt-in consent requests.
    Do Not Send ConfirmationSelect this value as true if you do not wish to send a confirmation message.
    Compliance StatusSelect the consent status that shall be recorded i.e. Opt-Out, Opt-In, etc. You will need to create multiple process builders to generate consent records with different compliance status.
    SourceSelect the source for generating the consent and set the value as Non-handset
    LeadSelect Lead as a record field and select the value for the lead lookup.
    This can also be contact depending on which object you are selecting.
  14. Click Save.
  15. Click Activate and then click Confirm.

  16. You can also import consents by creating a CSV with all the fields mentioned above. Click Import to start importing consents.

Create Consent Manually

  1. Click. The app launcher appears.

  2. Under All Items, click Consents. The Consent List view page appears.

  3.  

  4. Click New. The Add New Consent Record pop-up window appears.

  5. If the button is disabled, enable the Allow users to manually Add/Edit Consent Records option in Step 2 of the Compliance Configuration process.
  6. Enter the details as required.
    Refer to the table below for more details on individual fields.
  7. Click Save. The Consent Record List is added to the consent database and appears as shown.

  8. Click individual record and the record details appears as shown.

FIELDDESCRIPTION
Select ObjectSelect the object for which you want to create the consent record.
Phone fieldSelect the phone field from which consent records will be considered. 
Search By nameSearch the Contact name for which the consent record will be created.
CommentType a comment for the record.
Content TypeSelect the appropriate checkbox next to select the appropriate content type. This parameter will appear only if they have been configured in Step 1 of the Compliance Configuration process. Contact your System Admin for more details on the consent record parameters configured.
Sender IDSelect the Sender ID from which consent will be initiated. This is available only if Sender ID is configured as a consent record parameter in Step 1 of the Compliance Configuration process. Contact your System Admin for more details on consent record parameters configured.
If Sender ID is not configured then consent will be created from any Sender ID. Once the consent record is created, a confirmation message is sent back to the same Sender ID to complete the process. If a Sender ID is configured then consent will be created only when request is received from the specified Sender ID.
Consent StatusIn the drop-down list select the status of your consent. The available options are:
Opt-In, Opt-Out, and Pending.
Do not send Confirmation MessageSelect this check-box to avoid sending a message to confirm the consent status of the customer.
Confirmation Message Sender IDSelect the sender ID that will be displayed when the confirmation message is sent to the customer.

Edit Content Records

  1. Select the checkbox adjacent to the consent record you want to edit.
  2. Click and then select edit. The Edit Consent Record for <phone number> pop-up window appears.

  3. Edit the details as required. Refer to the table below for more details on individual fields.

  4. FIELDDESCRIPTION
    Content TypeDisplays the content type for which consent has been added.
    Sender IDDisplays the default Sender ID for receiving the consent.
    Current StatusDisplays the current consent status.
    Change Status ToSelect the new consent status.
    Do not send Confirmation MessageSelect this check-box to send a message confirming the consent status of the customer.

    Confirmation Message Sender IDSelect the Sender ID that will be displayed when the confirmation message is sent to the customer. 
    Opt-out confirmation messageType the confirmation message that will be sent in case the consent status is set to Opt-Out.
  5. Click Save Changes. Consent Record is updated in the list view.

  6. Click  on the list view to edit the record phone number.
    Click and then select Delete to delete a consent record.
  7. Click the record number. The Consent Details appear.

FIELDDESCRIPTION
Content TypeDisplays the content type for which consent has been added.
Sender IDDisplays the default Sender ID for receiving the consent.
Current StatusDisplays the current consent status.
Change Status ToSelect the new consent status.
Do not send Confirmation MessageSelect this check-box to send a message confirming the consent status of the customer.

Confirmation Message Sender IDSelect the Sender ID that will be displayed when the confirmation message is sent to the customer. 
Opt-out confirmation messageType the confirmation message that will be sent in case the consent status is set to Opt-Out.

Change Consent Record Owner

  1. Log in to Salesforce.
  2. Click . The App Launcher pop-up window appears.


  3. Under All items, click Consents. The Consents record page appears.


  4. Click and select All to remove filters and view all records. The All records view appears.

  5. Select the checkbox adjacent to the consent record you want to edit.
  6. Click and then select Change Owner. The Change Owner pop-up window appears.

  7. Type the first three letters to search for the user you want to move the consent record. The search results appear as a drop-down list.
  8. Select a user.

    Prior to selecting a user, ensure that read permissions are enabled for the current record and all related records.

  9. Clear the Send Notification Email checkbox if you do not want to send an email to notify the selected user of being assigned as the consent record owner.
  10. Click Submit.

View Audit History

  1. Log in to Salesforce.
  2. Click . The App Launcher pop-up window appears.

  3. Under All items, click Consents. The Consents record page appears.

  4. Click and select All to remove filters and view all records. The All records view appears.

  5. Click a consent record to view details. The Consent details page appears.

  6. Click a consent status on the right to view the audit history details.

  7. Refer to the table below for more details on individual fields.

FIELDDESCRIPTION
Sender IDDisplays the Sender ID who sent the consent.
Confirmation SentDisplays whether a confirmation message has been sent out for the consent received.
SourceDisplays the source from which the consent is received.
Double Opt-InDisplays whether a double opt-in request is sent to the customer.
Double Opt-in KeywordDisplays the Double opt-in keywords that is shared with customer. This field displays value only if the Double opt-in request is sent to customers.
StatusDisplays the current consent status of the record. For example, Opt-in, Opt-out or Pending.
SMS Record ReferenceDisplays the reference number of the SMS History record.
Old StatusDisplays the previous consent status of the record.
Modified ByDisplays the ID of the user who modified the record.

Change Consent Owner

  1. Log in to Salesforce.
  2. Click . The App Launcher pop-up window appears.

  3. Under All items, click Consents. The Consents record page appears.


  4. Click and select All to remove filters and view all records. The All records view appears.


  5. Select the checkbox adjacent to the consent record you want to edit.

  6. Click and then select Change Owner from the drop-down list that appears. The Change Owner pop-up window appears.


  7. Type the first three letters to search for the user to whom you want to assign the consent record. The search results appear as a drop-down list.

  8. Select the user.


  9. Prior to selecting a user, ensure that read permissions are enabled for the current record and all related records.
  10. Clear the Send Notification Email checkbox if you do not want to notify the selected user of being assigned as the consent record owner.
  11. Click Submit

Upload Existing Consent Database

Why do I Need to Create a Consent Record for Using SMS-Magic Converse with the Compliance Feature?

We store the consent record in Converse 1.59 differently as compared to the previous version of SMS-Magic Converse.

Prior to the 1.59 release, we used to store consent information like Opted-In or Opted-Out on the object record detail page. The disadvantage of this style of storing consent information is that if the same number exist for two lead records and one record has opted-in and another record has opted-out information. The system will block one message but will still send the message to another record.

To overcome the above problem, we maintain consent information in Consent object and not at the object record level. These consent records are referred to when a user attempts to send messages via bulk, automated or manually. So, for example, the Bulk source, the Consent Required is configured, the system will always check for an Opt-In entry in Consent object.

When Do I Need to Create or Migrate Consent Records?

Consent migration is required for the following scenarios:

  • If you have explicit consent obtained via the website, email or mobile handset captured at the object record level.
  • If you have explicit consent obtained via contract or paper forms.

Consent Obtained via Website, Email, or Mobile Handset

You have explicitly obtained consent for the recipient via Web, Email or Mobile Handset and stored at the object record level. SMS-Magic Converse have no information where and how the consent information is stored. In order to map this consent information with the SMS-Magic Converse, admins need to create these records in Consent object along with consent type (Opt-in or Opt-Out).

To create consent records previously obtained from the recipient’s mobile numbers, you need to create a CSV file with all the fields mentioned below.

FIELD DESCRIPTION
Phone NumberThe mobile phone number from which the consent is obtained.
SenderIdThe phone number or virtual number used by SMS-Magic customers to obtain consent.
Content TypeIf the consent has been obtained for a specific program.
Compliance StatusOpt-In or Opt-Out or Pending (In case of double opt-in).
Lead, Contact or Custom ObjectLookup Id for lead, contact, or any custom object.
Confirmation ConfigId of confirmation configuration created in Step 3 of the compliance setup.
Do Not Send ConfirmationWhen set true, no confirmation message will be sent to the recipient mobile number.
CommentAdd text on how the consent was obtained.

Once the consent record is created for the recipient from whom the consent is obtained. The next step is to define the configuration when the record is created in CRM so that the consent record is automatically created.

Consent Obtained via Contract or Paper Forms

Steps remain the same as above for creating consent via contract or paper forms.

How to Ensure that Consent Records are Created Automatically for a New Contact?

Again, you would need to create a consent record for contacts for the following scenarios:

  • Explicit consent obtained via the website, email or mobile handset captured at the object record level.
  • Explicit consent obtained via contract or paper forms.

Explicit Consent Obtained via Website, Email, or Mobile Handset

We recommend that you use a process builder and create the consent record when the record is created or edited. Write a process builder on record creation and create a consent record with the below fields.

FIELD DESCRIPTION
Phone NumberThe mobile phone number from which the consent is obtained.
SenderIdThe phone number or virtual number used by SMS-Magic customers to obtain consent.
Content TypeIf the consent has been obtained for a specific program
Compliance StatusOpt-In or Opt-Out or Pending (In case of double opt-in)
Lead, Contact or Custom ObjectLookup Id for lead, contact or any custom object
Confirmation ConfigId of confirmation configuration created in Step 3 of the compliance setup.
Do Not Send ConfirmationWhen set true, no confirmation message will be sent to the recipient mobile number.
CommentAdd text on how the consent was obtained.

Please note, when records are created via non-mobile handset like web forms, one needs to get the opt-in via a mobile handset. This process of confirming consent via mobile handset by contact created by web forms is called as Double Opt-in.

To initiate double opt-in, the admin needs to use Confirmation Config field and add Compliance Status to Pending to initiate a double opt-in process. One can find Confirmation Config Id under Converse Settings > Compliance > Double Opt-In & Other > View Details.

Explicit Consent Obtained via Contract or Paper Forms

If you need to capture the consent on a continuous basis and whenever the records are created or edited. We recommended the same process as mentioned above. You must use the comment fields when creating a consent record so that during the audit process you can confirm the source of the consent.

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