1. What do I get in Start plan ?

The Start Plan includes 2940 SMS Credits, 1 Sender Id and 1 Basic user license.
You can buy additional basic licenses to increase users, phone lines and message credits to expand the Start plan.

2. What do I get in Amplify plan ?

The Amplify Plan includes 5880 SMS Credits, 3 sender Id and 3 power user license.
You can buy additional basic licenses to increase users, phone lines and message credits to expand the Amplify plan.

3. What are phone lines and long codes?

Phone lines and long codes are different names used for the numbers on which you receive messages, and from which you send messages. Phone lines and long codes are specific to countries. If you’re messaging to and from different countries, you will need to have different numbers for those countries.

4. What are the different types of licenses that can be purchased.

There are 10 types of licenses available for purchase.

A plan must be purchased (Basic or Standard) to be eligible to purchase individual licenses.

The license types available for purchase are given below:

  • Basic User License – By default 2 basic user licenses will be available on purchase of a plan. You can purchase addditional licenses if required.
  • Power User License – By default 5 power user licenses will be available on purchase of a plan. You can purchase addditional licenses if required.
  • Automation User License
  • Converse Desk User License
  • Admin License
  • View Only User License
  • Community- View Only License
  • Community – Automation User License
  • Community – Automation Admin License
  • Community – Desk User License

5. Does automation have a cost?

Automation is an inherent capability of all SMS-Magic conversational text messaging solutions. It is included in all pricing plans.

6. What is the difference between Basic and Power User licenses?

SMS-Magic Basic & Power-user licenses are like any other software license. A basic User license is ideal for small segment users who use SMS-Magic for messaging capability and automation.
While Power-user license holders can use all features available under the Basic User license in addition to accessing the Converse Desk, the advanced compliance with consent specific to content types and double Opt-in to meet regulatory compliance.

7. Do you have a minimum number of users?

Yes, the Start Plan provides licenses to 1 users and the Amplify Plan provides licenses to 3 users. Addition of new user licenses can be purchased from add-ons during checkout.

8. How much does a text message cost to send?

The cost of a text message varies by country, due to the different prices for messaging across different carriers. You can click here to see costs of text messages in various countries.

9. Do the message credits, I purchase, have an expiration date?

There is no expiration date for message credits. You can use your credits throughout the year, and any credits that remain at the end of the year will be rolled over to the next year.

10. How many credits do you charge to send an MMS message?

We charge 4 message credits per MMS message. Note: MMS messages are only available in Australia and USA as of 2018.

11. How are credits deducted for multiple countries?

Let’s say you’re sending a message blast to customers in five countries. Each message will be credited based on the message cost for that specific country, as shown in Q7 above.

12. When I use merge fields, how do I know how many credits will be consumed?

A user or admin will see the number of credits that will be consumed when you add a merge field to a message.

13. How does the free trial work?

You can try SMS-Magic for 7 business days each for Start and Amplify plans each.

14. What forms of payment do you accept?

We accept payment by credit card, wire transfer/ACH, and check.

15. Can we pay monthly or quarterly?

You can initiate payments for a monthly or annual plan one as per your requirements.

16. Do we have to pay for additional message credits?

Yes, you have to pay for additional credits, as described above in Q7.

17. How do I buy additional credits?

Visit Recharge your SMS-Magic Solution to buy additional message credits.

18. Do you have an auto-recharge option?

Yes, we do have the auto-recharge option. Simply share your credit card information and we’ll automatically recharge message credits you stipulate when you agree to the automated recharge option.

19. Do we have to pay for additional phone numbers?

Each additional phone number has a cost associated with it, based on the carrier cost and country.

20. How do I buy a short code or a long code?

Send an email to to speak with our rep on how to buy a shortcode. Long codes may be purchased on our website from here.

21. Can I add users mid-year? How would I be billed?

Use of messaging tends to grow as your team experiences its powerful value. That’s why we make it easy for you to add users any time you want and need. Simply add a user and we’ll bill you on a pro-rated annual basis.

22. Is there a time limit for a custom agreement?

No. Your remaining credits always rollover to the next year.

23. Is there any discount for annual payments?

Yes, there is a  16% discount on annual billing from website checkout. In addition, more discounts are based on the volume of user licenses and message credits.

24. Do you offer multi-year contracts?

Yes, we do offer multi-year contracts. We also offer discounts on such offers.

24. Are your prices inclusive of taxes?

Yes, all of our pricing includes taxes, except in India, where GST is added.

26. What’s your cancellation policy?

For cancellations within 3 days of your initial implementation, you get a full refund. Beyond three days, we require one month’s notice before canceling your account. Here are our complete terms and conditions.

27. Do you offer discounts for non-profit organizations?

Yes, we offer discounts for non-profit organizations. Discounts can be discussed with your SMS-Magic representative.

28. Can we send out messages to different countries? How does costing work?

Yes, you can send messages to multiple countries, however, you will need to make sure the country code is prefixed to the mobile numbers. Credits will be deducted as per rates prevailing in the recipient countries.

29. How can we add SMS credits on our own if we have subscribed to SMS-Magic app?

  • Use the following link to top-up you credits :
  • Log in to SMS Magic portal and click on Balance Available on the top right corner.