Communities are created for connecting with customers, external partners, and employees.
A customer community is a self-service portal offering support and feedback such as FAQs, documentation, articles, and discussions with other customers using a Salesforce Success Community. This helps organizations to share relevant information, increase engagement, and create an enhanced customer experience.
For example, consider an insurance provider who may create a community for their customers to get policy details, check payment dates, download receipts, pay a premium, buy a new policy, raise a claim or seek out customer support for questions, etc.
A partner community is an information hub especially for B2B organizations that enables resellers and sales teams to access required data and collaborate in real-time to win more deals. Here, partners can swiftly manage their business, get the required business support, learn best practices, and collaborate with Salesforce employees in a secure environment.
Some businesses use a partner community to accept and qualify leads, track revenue and manage cases. For example, consider a recruitment firm that could create a partner community for companies for recruitment. The community would provide companies an ability to create or close job openings, track the progress, schedule interviews, etc.
An employee community is a portal especially for HR and IT information, allowing them to connect with each other, offering them a single space for training material, shared files, schedules, searchable knowledge databases, project management, and organizational announcements or documentation.