by Nupur Maskara | Jan 19, 2018
Customers who are emotionally connected are more than double[1] the value of highly satisfied customers, on a lifetime basis, according to Harvard Business Review (HBR). Empathy gets a lot of lip service from marketers and salespeople, but to grow our companies we...
by Rebel Brown | Dec 5, 2017
How do you get your students’ attention when they’re running between classes, studying, enjoying life and generally busy as bees? Unlike email, text messaging for Higher Ed can and will get your students’ attention so you can share information,...
