SMS for Customer Service: Why Your Customers Will Thank You

SMS for Customer Service: Why Your Customers Will Thank You

Though SMS is not a new technology, it’s experiencing a renaissance as the most used function on smartphones worldwide. The largest generation is the world—millennials—prefer it over any other form of communication for interacting with the brands they love. Using SMS for customer service can help you build better relationships, increase customer lifetime value, and […]

Why Contact Centers Must Use Messaging Channels

Why Contact Centers Must Use Messaging Channels

Consumers want to be served on the channels they use every day, not those that happen to be convenient for your business. Research conducted with contact centers conclude that they’re enabling messaging channels for customer service, but consumers say the reality just isn’t so. What’s interesting is, if a majority of organizations have enabled digital […]